Craig Floyd

When you want to break new ground, you better have the best people to break it with you. Impetus found that in Craig. Joining the Impetus team in 2020 as Regional Growth Leader, Craig has led the charge in developing the company’s expansion across the Southeast, starting in the fast-growing Music City. In his 24 years in the construction industry, Craig has taken on significant leadership roles and has extensive knowledge of growing and scaling companies. 

With his previous role as President of a successful Virginia-based general contractor, Craig’s proven methodology saw the firm’s annual revenue triple as it expanded its operations to three new markets. In making the switch to Impetus, Craig saw an opportunity to join a company with ambitious growth plans but committed to maintaining its distinct culture. As Nashville’s Market Leader, Craig thoroughly enjoys breaking new ground in the city. In his day-to-day, he takes point on Impetus’ market growth while developing and maintaining the Impetus culture in the Nashville office. 

Originally from Buena Vista, Virginia, Craig earned his Bachelor of Science degree in Building Construction from Virginia Tech. As a lifelong learner, he’s participated in a variety of FMI leadership and training opportunities. He’s an active member of the Young President’s Organization, the Construction Industry Network, Lean Construction Institute, and regularly serves as a guest lecturer at his alma mater. Craig’s defined through his relationships, both personal and professional. He has a love for cooking, but when asked what else he loves, it was easy: “I love to build– whether it’s a building, a team, or a culture.”

RENEGADE PHILOSOPHY: “If you always do what you’ve always done, you’ll always get what you’ve always got” – Henry Ford